Wednesday, 9 November 2011

Facebook Real Estate Marketing - Fan Page Apps

By Maria Valenzuela


Facebook is one of the best platforms used by almost all types of online businesses to promote your real estate business. Aside from the fact that it has millions of members and still growing, there are a lot of free applications that you can use to promote your real estate properties.

Creating a Facebook fan page is easy. However, designing one that looks professional may not be that simple especially if you are promoting real estate properties. Your fan page shouldn't look like just an ordinary fan page. It should contain images or videos to welcome fans and invite non-fans. And although you might find many designs and layouts, some may not be applicable for a real estate property business so, you really have to find apps that suits visitors who are potential home buyers or investors.

One of the great Facebook app for fan pages is the iFrame - a perfect app for real estate fan pages. You can create multiple custom tabs and put pictures, videos, lead capture offers or an IDX property searches in an iFrame app. Posting all your new listings or homes for sale is common and too simple, but with iFrame app, you can make your fan page look attractive. Instead of posting everything on your wall, you can have different tabs for photos or videos by using HTML codes. What's so great about the iFrame application is that you can create a different landing page for fans and non-fans. A fan page is different from an ordinary Facebook account.

Another great app is IDX search where you can post your listings or offer a property search. If you have been looking for the HTML code for this, look no more because RealBird.com can provide HTML code for your tabs. RealBird.com offers different functionality both in free and paid versions. Clueless users will have no problem using the platform because it comes with webinars to inform users as to how to use the platform.

Truly, Facebook is the hottest trend nowadays. it's not only used to connect with your old friends, but it can also be used to promote your real estate business to millions of people. But of course! There are other apps that will help your fan page gain a lot of potential clients.

Aside from Facebook, there are other social networking sites available, but so far most real estate properties have Facebook fan pages because these are great platforms for advertising Houses for Sale Lehi Utah - a great need for your real estate business.




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